Tell Me A Whiskey

Whiskey and the
Power of Story

A blog dedicated to the stories that make whiskey matter.

Whiskey Stories

The New Sexy

I exemplified the grand gesture...the big romance...the storied memory. The big gesture is always sexy. A grand spectacle worthy of retelling. But relationships never stay in the Grand Gesture phase...

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The New Sexy

I hate white pages...

Once upon a time I got in my head to write a book. This was a horrible idea, akin to the world cursing me for some unspeakable wrong I or my family had committed...

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I hate white pages

Insert Whiskey Here: AI and Whiskey

I asked a chat AI to come up with an award winning commercial for whiskey. It was right. I can think of several brands that would pay big bucks for an ad like this...classy and sophisticated. But soulless...

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AI and Whiskey

The history of the world in a grain

Over 10,000 years ago the people of the Fertile Crescent cultivated a grain. In Sumer, it was used for the first official currency that we know of. Barley started our journey — now it carries the world...

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History of the world in a grain

Smelling Old Chairs and Tasting Memories

Shag carpeting, worn armchairs, wood paneling and an old fireplace. The stains of cigarette smoke from years past and the faint smell...of Scotch. I can still remember the room...

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Smelling Old Chairs and Tasting Memories

Irish Whiskey's unlikely savior

Once upon a time Irish whiskey ruled the world. At one point in the mid 1800s there were over 1000 registered distilleries in Ireland. By the 1960s there were 3. This is the story of how a green bottle saved a nation's soul...

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Irish Whiskey's Unlikely Savior

Let me tell you a whiskey...

We are doing whiskey wrong. Between barrel picks and limited editions, festivals and social media — we lost our way. Whiskey is story. Our story, your story, and my story...

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Let me tell you a whiskey